Tafi and Champion Athleticwear bring new Spring Collection to life with NFTs and Avatar Content for Samsung AR Emoji
Tafi, a leading creator of custom 3D content for avatar and emoji systems, and Champion® Athleticwear today announced the availability of Champion's 2021 Spring Collection for Non-Fungible Tokens ("NFTs") and Samsung Galaxy's AR Emoji.
Champion® Athleticwear, makers of authentic athletic apparel since 1919, in partnership with Tafi brings Champion's 2021 Spring Collection to life through NFTs and on Samsung's AR Emoji. Through this partnership the companies are leading the new wave of digital fashion and personalization.
The launch of Champion's NFT Spring Collection auction will include iconic and exclusive Champion® artwork as well as limited-edition avatars inspired by Champion Athleticwear. The companies are leveraging NFTs as an innovative way to share Champion's 2021 Spring Collection.
The new digital content available on Samsung's AR Emoji from Champion's 2021 Spring Collection includes branded slides, sweatshirts, tees, joggers and more. The collection is available now in the Samsung Galaxy store.
"This is an incredibly exciting, transformative time in the digital world. We are just starting to scratch the surface on the benefits that NFTs unlock for the customer," said Tyler Lewison, General Manager at Champion Athleticwear. "This NFT drop is an extension of our partnership with Tafi, which started last year in an effort to better reach our customers and make Champion accessible to them in a whole new way."
"At Tafi, our mission is to democratize access to personalized avatars and digital content," said Preston Woo, Chief Strategy Officer of Tafi. "With this partnership, we're not only making Champion's 2021 Spring Collection available to Samsung AR emoji users, but we're enabling the customer to digitally own unique pieces of Champion's iconic collection through NFTs. We are thrilled to deepen our partnership with Champion given their leadership in innovation and quality."
To check out the Tafi x Champion's NFT Spring Collection, please go to http://www.maketafi.com/NFT-champion.
